As businesses in Murfreesboro and Nashville approach the end of the year, many of them review their advertising strategy to see what worked, what didn't, and what needs to change next year. Many will be considering end of year budget submissions, but without knowing where to spend money most effectively. Adams Mabry Swann, LLC is here to help with the 5 stages of advertising, and what media supports each stage. These stages will show you how to build a strong revenue stream, no matter if you are a new business, or have been around a while.

1. Awareness
   Television (Primary Strength)
   Magazines (Primary Strength)
   Radio (Primary Strength)
   Social Media (Secondary or Support Medium)
   Newspaper (Secondary or Support Medium)

2. Involvement
   Television (Primary Strength)
   Magazines (Primary Strength)
   Radio (Primary Strength)
   Mobile (Primary Strength)   
   Social Media (Secondary or Support Medium)
   Newspaper (Secondary or Support Medium)

3. Consideration
   Television (Primary Strength)
   Magazines (Primary Strength)
   Newspaper (Primary Strength)
   Website (Primary Strength)
   Search Engine (Primary Strength)
   Mobile (Secondary or Support Medium)

4. Purchase
   Newspaper (Primary Strength)
   Website (Primary Strength)
   Television (Secondary or Support Medium)
   Magazine (Secondary or Support Medium)
   Search Engine (Secondary of Support Medium)

5. Relationship
   Social Media (Primary Strength)
   Mobile (Secondary or Support Medium)
   Television (Secondary or Support Medium)

If businesses can successfully build a good advertising and marketing funnel that include these 5 stages, the end result will be advocacy of your business to their network of friends and family members. Whether you are business to business or business to consumer, Adams Mabry Swann, LLC can help drive revenue and response for your business.

Murfreesboro Advertising
Nashville Advertising


   

Comment